1. The Most Popular CMS in the World
According to recent statistics from builtwith.com and W3.org, three most popular website building platforms in 2017 are:
WordPress (50.07%)
Drupal (17.07%)
Joomla (6.44%)
As you can see from the graph, WordPress holds the largest CMS market share by far, and currently accounts for over a quarter of all websites. As a result, many users are already familiar with the WordPress CMS, requiring less staff training when building a new site. To prove that WordPress actually works, this page is built by WordPress, too.
2. WordPress is Free
WordPress is a free software, this means you are free to download, install, use and modify it. You can use it to create any type of website. It is also open source which means the source code of the software is available for anyone to study, modify and play with.
There are currently 2600+ WordPress themes and 31,000+ plugins available for free. You can download, install and use them on any website.
(source from: http://www.wpbeginner.com)
3. WordPress is Very Flexible
If you know how to use Microsoft Word, you already know how to add your own content. WordPress can be expanded with free or paid plugins to handle just about any site you can imagine. One of our favorite: Visual Composer.
You may use Visual Composer as your competitive advantage to design layouts you always wanted, the layouts that sell more. It allows the beginner to simply drag and drop content elements around the page to design the website layout.
4. Designed for Anyone, Not Just Developers
The majority of web designers and developers use WordPress. This means you can get help quite quickly and the projects can be hand over for maintenance without any problem.
Before WordPress became a popular CMS for website development, it was developed for non-tech savvy bloggers. So, most of the user-interface components are easy to use, and there are written and recorded manuals available for the beginners easily learning how to use WordPress functions.
5. WordPress is Search Engine Friendly
WordPress is written using standard compliance high quality code and produces semantic mark up which makes your site very attractive to search engines.
By design, WordPress is very SEO friendly, and you can make it even more SEO friendly by using WordPress SEO plugin. One of our favourite SEO plugin and probably the best SEO plugin to help your ranking: Yoast SEO.
